Evolution of consumer tastes
coach handbags of the economic downturn was not surprised. Is clearly a difficult economic environment can not be predicted. In the Coach's 30 years, the current environment is unprecedented. But in January 2008, we publicly stated our consumer base is declining, and in 3 months, we have begun to prepare for it. We all know that high-quality brands such as chanel handbags can make the outcome is to ensure that consumers are remarkable, we set the goal is to compress years of product innovation to one year, specifically, we mean that when the consumer who came in December 2008 when we shop,
We want them to see is something similar to 2010, rather than 2007 products, we give designers full freedom and opportunity, so they use a greater variety of different combinations of raw materials to do more.
In the beginning, from a mass luxury brand, we think that their brand potential to be a mirror of the United States. We are proud to be able to build lasting relationships with consumers, and most of our customers lives with us hand in hand. We launched a new logo series, aimed at us now and in the future to mark the second major platform. It is more elegant, adding a more soft luggage, which will attract a unique logo that we had not bought the hand bag or just from consumers, "graduate" of the consumer.This article was writen by Lisactrytoo on 2010- 4-15 from us-trade company.